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Though fonts feel like a seemingly small thing on the Cartridge Packaging, but has a huge impact on sales and overall business. Which is why these choices are important and you need to choose wisely.
You need to consider things this way. Everything on the Cartridge Packaging needs to represent your brand and items. There are different things on the packaging representing different characteristics of your business. Try and choose a font on the boxes that can match with the dynamic personality and persona of your business. This is the kind of bold statement and strong impression your brand needs to be making.
But this isn’t all. There are just so many ways in which your selected fonts can impact your business, goods, its sales and the overall look and appeal of the packaging. You need to know what these can be. Well, let’s have a look:
With time passing by, we can see the development of a number of associations and links with the likes of fonts on the Cartridge Packaging. And if that isn’t the case, then the font does represent a number of personality traits. We are going to dig a little deeper, shall we? When brands select a font giving a rather older typeface look or feel, something quite classis is going to send out high value or prestige impression. It’s like some sort of ritual that the brand or company has been delivering to the customers over the past years. On the other hand, when you choose a modern font that can add the right kind of updated, cutting-edge and trendiness to the packaging.
There are times when brands tend to overwhelm the buyers in many ways. Well, the thing they do is print too many fonts on their Pre-Roll Packaging. This is a huge mistake usually do not realize they are making. While it is okay for brands to choose a few fonts, but too many is always going to hurt their image. In other words, when brands overdo anything, they will be in trouble. While you can use more than one font, it is completely fine. But overdoing is never that good.
It would be ideal for you to stick to a few fonts. But using too many or more than three different styles or types of fonts can be harmful for you. This only needs to be done, however, when you have some serious doubts about your design. That being said, if you have a Pre-Roll Packaging design that is super striking and alluring, then you can settle with two. And if you have a remarkably mesmerizing design, then you need to stick with just one. The design is super impressive, and the box alone is enough to do everything. If that is the case, then you don’t need to rely on the font at all. But we are not saying at all that you can a font that can completely disrupt the overall look and feel of your packaging.
Technically, if you combine a couple fonts, it would not be a bad idea at all. However, you need to make sure you do that right. But that said, at times you might land yourself in a fix. It can perhaps between selecting a font that is readable and one that is gorgeous. In such a case, you always need to go with the former one – always.
When you make the mistake of selecting a font for your Kraft Packaging design that is not readable, the customers will never be able to make out what’s written on the boxes. Simply because they won’t be able to understand the content. Any details that have been given about the product will be left as they are.
Keep in mind, if there is one thing the buyers will hate about a packaging design more than the information being inaccurate is not being able to figure out what’s written on the boxes. Therefore, even when the information on the packaging is accurate, you will still not be able to sell your boxes. Because the customers will not be able to read anything on the packaging. In other words, your packaging is worth nothing and so is the product. You might as well have chosen to print nothing on the box at all.
Therefore, when you select a font that the customers will easily be able to read, they will know how the product works and the ways it can help them. However, this will be possible when you have chosen the right font for your Kraft Packaging. This is how they will be able to know what the product inside is. In other words, ideally you need to understand that fonts have a much deeper impact on the packaging design. When everything is perfect and in balance on your packaging, these factors will impact the sales of your items. Which is why you need to be wise and mindful of your selection. It needs to favor you, keep in mind.