Holiday Season can be the busiest time of the year for most of the manufacturers and brands. In fact, according to statistics, most of the businesses out there are going to make 20% more sales around the Holiday Season than they would any other time around the year. The thing is, a massive chuck of people are trying to shop for their loved ones. Making this the perfect time for brands to make the most sales and loyal customers. That is why, it would be essential for them to add in the Holiday cheer and joy to the Cartridge Packaging. This can definitely take the shopping experience of the buyers to a completely new level.
However, there is one thing brands do need to realize. Things can be quite different when a customer purchases a product off the racks of a store to the experience it would get while doing the same online. It can be both. The Cartridge Packaging will offer a unique experience in both worlds. And where the customers purchase. These factors do make a difference. Let’s have a look how:
Have you ever had the chance of shopping at Brick-and-Mortars stores? They will usually offer Christmas as part of the services they are offering during the Season. If you do not get that for free, the price you get for the festive Cartridge Packaging is definitely going to be fairly low. For the most times, the wrapping is cheerful that you will get with the original product packaging by the makers themselves. However, to throw in that little extra cheer and joy – meaning to spread the festivities of Christmas – the packaging is usually embellished with heaps of Christmas laces, ribbons, or ornaments.
When it comes to the customers, they are mainly after the unboxing experience, quite unknowingly. However, you being a business need to benefit from that. The one thing you can probably do is combine remarkable designs with functionality if you are selling through retail stores. You need to make the packaging so exciting that the customers don’t need anything else over it. The box on its own should look remarkable and outstanding. For instance, in terms of constructional makeover, you can make the bottoms sliding or the flaps magnetic. Or you can make the box two piece that will offer this memorable touch and feel. Give your customers the experience they are after, unknowingly.
Now we are going to have a look at the e-Commerce world. Here, the one major worry of the brands has to be safety and protection of the items. Since they know they need to ship every single time a customer makes a purchase. They are concerned deeply about the item reaching the customers in one piece. But is this the only concern? Or maybe there’s more!
While the businesses know that safety really is a major worry when sending the items off to the buyers. But it all doesn’t end here. Safety may be a major concern, but that doesn’t give the businesses any right to neglect the buyers with the most awaited and wanted experience they have been craving for, without saying. Yes, we are definitely talking about the unboxing experience they get from CBD Packaging. The customers really look forward to it. Therefore, brands do not need to neglect that, especially around Christmas. Keep in mind, this is for the own good of the brands.
Amazon here, known as the King of e-Commerce, has been making this mistake over and over. In other words, this mistake has cost a huge number of buyers its Christmas joy and fun. The business has been ruining it for many years and doesn’t bother much about it too. There have been multiple complaints from the buyers stating the business sends the products as they are with its original CBD Packaging. They do not bother to add any cheer or joy to the product by wrapping it up in festive papers or decorations. They said this act sort of ruined things for them – or their Christmas for that matter. These were meant to be gifts, and Amazon did not have the heart to deliver these in the same spirit. The gifts were missing the Christmas cheer and wrappings.
For many people, this act by the Giant seemed more like ‘Grinch Who Stole the Christmas’. The e-Commerce giant was practically avoiding offering their buyers the most desirable unboxing experience they are after. But Amazon was merely concerned about the Logistic aspects of its sales. It did not care much about spreading cheer and joy, or sharing happiness. With that, online retailers really need to focus on offer their customers what they are looking for. But if you do not wish to invest in any festive Custom Packaging Boxes packaging or design, you should at least add some details that can make all the difference. You should do something to the least.
We need to face facts! This unboxing thing is really a hip and cool feature mostly customers are after. And it isn’t mainly restricted to major players or giant corporations. Even smaller brands can make the most of this Custom Packaging Boxes feature and head up to the ladder of success. They can come up with ways that are exciting and amazing to surprise the buyers.